USER ACQUISITION | ALTERNATE GROWTH | AD MONETIZATION | PRODUCT MONETIZATION
The ultimate conference in North America dedicated to mastering User Acquisition, Ad Monetization, Alternate Growth, and Product Monetization in mobile gaming. Connect with industry leaders, gain actionable insights, and discover innovative strategies to drive your mobile game’s success. Don’t miss this chance to elevate your expertise and network with the best in the business. Secure your spot today!
2024 Speaker Sneak Peak
Tanner Hanson is the President of RevU, where he is responsible for the business’ growth, product, and account management. He joined RevU in 2022 to transform the business into a multi-platform solution for publishers and advertisers.
Prior to RevU, Tanner led US account management across advertisers and publishers at ironSource (now part of Unity Technologies), overseeing both ad network and offerwall clients. He started his mobile career after a post-college stint in retail on the agency side, running app campaigns for clients including Square, Eventbrite, and Meta. Tanner is Bay Area born and raised, currently based in San Francisco.
Alex Kozachenko is the CEO of HyperBeard, the largest mobile game developer and publisher in Mexico with over 210M downloads on Apple AppStore and Google Play Store with great games like Campfire Cat Cafe, Adorable Home & Pocket Love! HyperBeard specializes in cute, casual, idle-games targeting an adult-female demographic. Alex specializes in business, product & marketing strategy.
As a producer, Elin worked on Trailer Park Boys: Greasy Money, where she launched over 200 live events. Aside from the day to day, she was able to successfully integrate several big-name guest stars to help boost and improve all live-ops games goals. The last few years, Elin has lead the production team on The Office: Somehow We Manage, where she launched over 100 live events. Currently, Elin is excited to be managing all of ESG's external IP relationships.
A multiple award-winning creative, Tina is Creative Director for ACTIVISION, leading a diverse team in innovative content across UA paid & organic platforms for players around the world of Call of Duty: Mobile, Crash Team Rumble, Tony Hawk’s Pro Skater, and the upcoming Warzone: Mobile.
Prior, she was Creative Director driving creative & strategic campaigns across digital, experiential, interactive & AR/VR for entertainment brands NBCUniversal, Netflix, HBOmax, Hulu, TNT & Showtime for shows, such as Law & Order: SVU, Zoey’s Extraordinary Playlist, Tommy & Pam, Good Girls & This Is Us, amongst others.
I've worked in the Ad Mon industry for over 5 years now and in that time, we've all witnessed unprecedented change with widespread consolidation through M&A and evolution of the ad stack towards bidding. Having worked on some of the top grossing F2P mobile games, there's always the expectation of growth despite external circumstances. With my background in Economics and Statistics, it has led me to a highly data driven approach to Ad Mon with a huge emphasis placed on things like Segmentation to maximize the value of every single cohort within our games.
Dafna Ben Onn serves as the Director of Monetization at SciPlay, leveraging a rich decade-long experience within the gaming industry. Her expertise spans diverse domains, transitioning her roots in marketing to excel in monetization, LiveOps, social media and CRM. Notably, Dafna has masterfully led the establishment of thriving LiveOps teams across three of SciPlay’s flagship games: Jackpot Party Social Casino, Gold Fish Casino and 88 Fortunes. Prior to SciPlay, Dafna held the role of Marketing Lead at Playtika. Dafna attended Shenkar College of Engineering in Tel Aviv where she studied industrial engineering and management. She currently resides in Austin, TX with her husband and two children.
As SVP Commercial Strategy & Growth, Mike is responsible for establishing & executing the growth strategy for the business of Hyper Hippo’s live games and maximizing the profitability of the business. Prior to Hyper Hippo, Mike spent 20 years scaling new digital businesses in the entertainment industry at Comcast and NBCUniversal.
Laura has over 15 years experience in the games industry, focusing on F2P casual mobile games covering all phases of development (ideation to live operations management).
She’s worked in lead/key roles on titles Farm Heroes Saga (ABK), EverMerge (BFG), Tuscany Villa (Scopely) and Pearl’s Peril (Playtika).
Built and scaled a new games division at BFG; and plays a central role in casual publishing and strategy.
Paul Thind is an accomplished entrepreneur and the Chief Revenue Officer at Aethir, bringing over 25 years of expertise spanning gaming, music, Web3, and digital media. He has founded several successful ventures, including Triggerspot Inc., Blackmoon Games, Rivus Media, and Necropolis Records.
As a visionary in game publishing, Paul played a pivotal role in the growth of iconic platforms like Habbo Hotel and Disney’s Virtual Magic Kingdom. He also pioneered the integration of high-profile artist visits, featuring legends such as Ozzy Osbourne, Gorillaz, Oasis, and Beastie Boys, within gaming environments.
Throughout his career, Paul has held senior leadership and advisory positions at leading companies such as Spil Games, IGG, Zynga, 20th Century Fox, Denuvo, Spyr Games, LandVault, Disney, InMobi, and Outspark. His innovative contributions to the gaming and Web3 sectors have been instrumental in driving over $2 billion in transactions and enterprise value.
Nancy MacIntyre, CEO of WorldWinner, is a well-respected games industry executive, with a proven track record of successfully growing audiences worldwide for mass-market digital products.
Attendees
Speakers
Companies
Gamesforum had a ton of useful and interesting information from leaders in the gaming world. The event was well-organized and everyone was friendly.
I am grateful for attending Gamesforum. It was a busy day of learning and discussing the latest trends in product marketing, ASO, game analytics and user acquisition. It was also great meeting many fellow professionals from the Canada, America, and Ukraine.
I mean, well done guys. This was an absolute blast. Super memorable. The food was amazing too.
Once again the Gamesforum team reminded me why this is one of my favourite events of the year. The event brought together some of the sharpest minds of the mobile games monetization world.
Where experts come face to face with each other - the most in-depth talks between the people behind the large advertising budgets and revenues.
Gamesforum is really one of the best conferences where you can meet all the mobile gaming's finest. And talking to them can slingshot you to the universe of success.
RevU operates the industry's most advanced offerwall for games of all sizes and genres! Our secure SDK-less offerwall platform allows for quick and flexible integrations, and our unique lineup of direct demand generates the highest eCPMs in the industry on all mobile platforms. With a reach of millions of unique users, RevU also is a powerhouse for studios looking to acquire large amounts of new gamers while exceeding KPIs!
Founded by ‘Forbes 30 Under 30’ awardees Christian Facey and Wilfrid Obeng, Audiomob is a leading global adtech solution provider for the mobile gaming market. Backed by some of the largest investors in adtech, such as Google, LightSpeed Ventures, and Makers Fund, Audiomob has raised over $16 million in funding and is valued at over $110 million.
Audiomob's patented technology allows game developers to seamlessly insert audio adverts into their games. By focusing on audio-only adverts, developers can monetize their games without disrupting the player’s gaming experience. This creates a better ad ecosystem for developers, advertisers, and players. One that gives players more control over when and how they experience in-game ads, encouraging them to Play OnTM uninterrupted for longer.
Audiomob's industry-leading ad solutions earned it the StartUp of the Year award in 2022. In the same year, Audiomob received a nomination for the renowned Drum Awards, in collaboration with Proctor & Gamble.
CleverTap Gaming, powered by Leanplum, is the industry’s only all-in-one platform that unlocks
Player Experience Management, enabling game studios and publishers to own the full player
lifecycle from early onboarding to ritualized play, through LiveOps, CRM, and Game
Configuration, built on a foundation of advanced player analytics and industry-leading data
management. The company is headquartered in San Francisco with offices in Mumbai, Sofia,
Amsterdam, and Singapore.
Imagine instantly identifying the top 5% of creatives that resonate with your audience and effortlessly scaling those winners across paid social channels. BLKBOX.ai makes this possible with our AI-powered, omnichannel ad production and testing platform. Our no-code, plug-and-play solution pinpoints the exact ads that deeply engage your audience. Whether for geo-expansion or high-performing localized content, we highlight the best ads every time. At BLKBOX.ai, we don't leave success to chance.
Yango Ads provides advertising and app monetization tools based on AI technology to help businesses attract new customers and earn revenue.
For app owners, Yango Ads offers an extensive suite of products and solutions to grow, analyze, and monetize their apps globally. Carry out monetization yourself in our own advertising network or leave it to our experts. Finally, make informed data-backed decisions with Yango’s app analytics solution.
Vibe.co is a performance-focused Streaming TV DSP allowing marketers to drive incremental reach, increase UA campaign revenue, and support brand uplift, at scale. With over 500 premium app and channel partnerships and major MMP integrations, Vibe.co affords performance marketers full control of their campaign measurement and performance.
PubMatic (Nasdaq: PUBM) is an independent technology company maximising customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetisation by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilisation of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
At Adikteev, we fuel the app ecosystem by inspiring users to engage with the apps they know and love. Specializing in user retention, we grow in-app revenue and build user loyalty with custom retargeting and churn prediction campaigns.
KashKick is at the forefront of revolutionising user acquisition for mobile gaming companies. Our platform is designed to attract and engage users who are not only interested in your game but are motivated to reach key milestones and make in-app purchases. By leveraging targeted acquisition strategies and data-driven insights, we ensure that every dollar of your ad spend delivers maximum returns. Ranked as the 11th fastest-growing company on the Inc 5000 list in 2024, KashKick has a proven track record of driving meaningful growth for game developers and publishers. Connect with us at Gamesforum to discover how we can help you acquire users who stay, play, and pay.
Bigabid’s mission is to grow mobile brands with data-empowered AI technologies that predict, target, and retain the highest value users and drive impactful advertising campaigns supported by our data scientists and engineers.
Unity is the world’s leading platform for creating and growing interactive, real-time 3D ("RT3D") content and experiences. Our comprehensive set of software and AI solutions supports content creators of all sizes through the entire development lifecycle as they build, run, and grow immersive, real-time 2D and 3D content and experiences for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. For more information, visit Unity.com.
RTB House is a global company that provides state-of-the-art marketing technologies for top brands, agencies and game publishers worldwide. Its proprietary ad-buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel.
Verve has created a more efficient and privacy-focused way to buy and monetize advertising. Verve is an ecosystem of demand and supply technologies fusing data, media, and technology together to deliver results and growth to both advertisers and publishers — no matter the screen or location, no matter who, what, or where a customer is. With an eye on servicing forward-thinking advertising customers, Verve’s solutions are trusted by more than 90 of the United States’ top 100 advertisers, 4,000 publishers globally, and the world’s top demand-side platforms.
At BrightLake, a top-tier ASA partner authorized by Apple, we excel in delivering exceptional ROIs for advertisers through our comprehensive full-service model. Our offerings include keyword strategy with effective expansion, smart bidding supported by automation and our expert team, timely strategy optimization based on market dynamics, and ASO services improving search visibility and search result ranking.
Our advanced AI models and data capabilities create a dynamic flywheel of continuous improvement. By utilizing actionable insights from a vast user intent database and cutting-edge automation tools, we boost campaign effectiveness and build strong client trust. With experience supporting over 2,300 apps and gaming clients, BrightLake is renowned for its high retention rate and operational excellence.
SplitMetrics is a global software company offering an ecosystem of AI-driven products and services that enable mobile-first businesses and brands worldwide to simplify their way to business success. An Apple Search Ads Partner, with a dedicated team of 160+ experts who live and breathe mobile app growth, SplitMetrics is obsessed with making its customers successful. That’s why top world app and game publishers choose to grow with SplitMetrics.
Appier, a global SaaS company, leverages AI to drive business decisions.
With 17 offices worldwide, Appier is listed on Tokyo Stock Exchange’s Prime Market. Our product CrossX, uses machine learning to predict user lifetime value, helping businesses achieve high LTV user acquisition and predictable marketing returns.
Discover more at www.appier.com.
Voice-Toxicity Moderation for Real-Time Protection and Data Privacy. Voice Patrol enhances the gaming experience by ensuring a safer, more enjoyable environment free from toxicity.
Replai is a technology company backed by the top 3 best tech investors worldwide that developed an innovative data-to-ads process to generate mobile video creatives with AI.
RevX is an advanced machine learning programmatic DSP (Demand-side Platform) dedicated to helping mobile apps grow. With over a decade in the AdTech space, RevX offers mobile advertising products and services including: tailored global campaign management, intelligent optimization, and creative solutions such as Hybrid Ads and Dynamic Creative Optimization (DCO).
Focusing on high-value users, transparency, and precision targeting, we serve hundreds of app businesses worldwide, launching them to new heights with our full-funnel solutions. We're RevX, made for growth, built for app marketers.
YouAppi is a leading growth and retention platform for mobile apps, specializing in re-engagement and retargeting. Established in 2011, YouAppi has been a long-term partner to leading mobile advertisers, earning recent awards including top 100 fastest-growing companies in North America on the 2021 Deloitte Technology Fast 500™ and 2023 Inc. 5000 Regionals: Pacific list. YouAppi is also consistently ranked a global top 5 remarketing company on the Appsflyer performance index both in gaming and non-gaming, dated most recently in 2023. YouAppi is now part of the Affle Group, a global technology company with a proprietary consumer intelligence platform.
InMobi creates breakthrough experiences. We build transformative technologies to positively impact people, businesses, and societies around the world. With deep expertise and unique reach in mobile, we are a trusted partner for marketers, content creators, and businesses of all kinds.
InMobi’s Advertising Platform powers our customers’ growth by helping them engage their audiences and drive real connections. Our affiliated consumer businesses, Glance and Roposo, are redefining the way people interact with mobile and CTV surfaces by providing unique and often live entertainment and shopping opportunities.
Gamelight is the largest rewarded marketing platform globally. The platform's award-winning AI algorithm analyzes user behaviour, playing patterns, and demographic data to identify users who are the best match for each game, offering top-tier user acquisition services to app publishers and developers worldwide.
- Ranked among the TOP 3 user acquisition networks across multiple verticals and geos on the AppsFlyer Performance Index
- Secured its position among the TOP 5 gaming UA ad networks globally across all genres according to the Singular Market Snapshot
- Won the "Best App Advertising Platform" at the App Growth Awards 2023
MobileFuse is a leading, mobile-first advertising company focused on delivering real-time insights and results to agencies and brands. Through cutting-edge analytics, precision targeting capabilities, and sophisticated proprietary technologies, MobileFuse delivers unique and impactful campaigns for our clients, while maximizing publisher revenue. With a presence across the country, this New York-based company is 100% focused on customer service and exceeding client expectations.
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions of ads per day across more than 500,000 active apps. Our platform uses artificial intelligence to deliver more efficient, effective, and precise digital advertising campaigns. Our direct integration with thousands of mobile publishers gives us access to more than 50 billion first-party data signals per day across the globe. Marketers use these anonymized signals to understand and predict consumer behavior, identify new opportunities, and fuel business growth.
Tyr Rewards is a rewards technology launched by TyrAds in 2022.
We empower loyalty in order to drive high-value users to your games.
Tyr Rewards platform encourages mobile gamers to engage more deeply and longer with mobile games in return for rewards.
Our goal is to create a community of engaged users who are rewarded for their engagement and loyalty.
Join us and be a part of the rewards revolution!
Edge226 is a leading Performance Marketing Company dedicated to accelerating the growth of games. Leveraging proprietary technology, we enable games to create lasting value, attract premium users, and drive growth through advanced programmatic DSP and CTV solutions, all backed by a risk-free pricing model.
VEVE is a technology-based branding and performance marketing platform that enables brands to reach over 1 billion smart devices through mobile handsets (OEMs), internet browsers, app stores and premium apps across the globe. Our years of expertise and extensive global publisher relationships make us the go-to solution for brands and agencies outside the walled gardens of search and social. Our massive reach along with the novelty of our on-device ad formats help brands drive clicks, visits, new user acquisitions, sales, subscriptions, and app installs.
Adjust, an AppLovin (NASDAQ: APP) company, is trusted by marketers around the world to measure and grow their apps across platforms, from mobile to CTV and beyond. Adjust’s measurement and analytics solutions provide visibility, insights and essential tools that drive better results.
Eureka is one of the largest reward apps in the US with over 100,000 daily active users. We are looking for advertisers who are looking for quality UA at scale.
Kooapps is a mobile gaming studio and publisher. We have over 500MM downloads across our portfolio of games with notable titles such as Snake.io, Piano Tiles and Stacky Bird. Our mission is to connect the world through amazing daily experiences.
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