In this episode, Marca Wosoba, COO of ZBD, takes us on a journey through her path to leadership at the forefront of gaming and cryptocurrency integration. Marca shares her unique perspective on what it takes to build engaging, enjoyable games that resonate with both hardcore and casual players, regardless of their familiarity with cryptocurrency. She delves into ZBD’s approach to game design, ensuring core gameplay is prioritized, while still embracing the potential of Bitcoin to enhance player engagement.