Boram Ku
Managing Director APAC
AppLovin
Boram Ku is AppLovin’s Managing Director. AppLovin makes technologies that help businesses of every size connect to their ideal customers. She leads AppLovin’s APAC business expansion through strategic partnerships, analysis, and marketing. Boram joined AppLovin in 2022 when the company acquired MoPub, Twitter’s mediation platform. Before joining AppLovin, Boram led the APAC publisher partnership team at Twitter. Throughout her career, she’s led the marketing team as a marketing director at various companies to fuel user acquisition and ad monetization for their apps. Boram holds an MBA from Sungkyunkwan University (SKKU) and is originally from Seoul, Korea.