Playing to Win: UA Secrets and Creative Surprises with Sven Jürgens

In this episode, Sven Jürgens, Mobile Growth Consultant, shares insider strategies on navigating the shifting sands of mobile ad platforms and data privacy challenges. Learn how to structure teams for maximum creativity and efficiency, balance hard data with compelling creatives, and uncover overlooked opportunities in Conversion Rate Optimization. Sven also dives into emerging ASO trends and reveals his most surprising campaign outcomes, teaching us valuable lessons in user motivation and engagement.
Don't miss out on these insights as he gears up for his panel at Gamesforum Hamburg - whether you’re launching your next big game or refining your UA tactics, these tips promise to level up your approach.