The Roundup: Territory Studio to Join Savvy Games in Riyadh, Germany Hits €3 Billion in Mobile Revenue, and Unity Posts Mixed Q2 Results

The Roundup: Territory Studio to Join Savvy Games in Riyadh, Germany Hits €3 Billion in Mobile Revenue, and Unity Posts Mixed Q2 Results image
By Mariam Ahmad 8 August 2025

In today’s mobile gaming roundup: Territory Studio will partner with Savvy Games Group to expand in the Middle East, Germany’s mobile market posts record revenues, and Unity delivers mixed Q2 results with signs of renewed momentum.

 

Territory Studio and Savvy Games Group forge creative expansion in Riyadh, Saudi Arabia

UK‑based creative studio Territory Studio has entered a partnership with Saudi Arabia’s Savvy Games Group to establish a mobile games‑focused operation in the Middle East. The agreement paves the way for Territory to open its first regional studio in Riyadh later this year and support Savvy’s creative ambitions. This marks a strategic push to localise game development and design expertise within the burgeoning Saudi market.

Source: Zawya

Germany mobile gaming revenue tops €3 billion in 2024

In 2024, mobile games revenue in Germany exceeded €3 billion, marking the first time the threshold has been surpassed and reflecting a 63% increase since 2019. The data, provided by the German Games Industry Association and based on figures from data.ai, also reveal that approximately 24.3 million Germans played mobile games last year, with an average player age of 39.2 years. In‑app purchases accounted for 98 percent of mobile revenue, while subscription services like Apple Arcade and Google Play Pass contributed about €57 million - and direct game purchases only €4 million.

Source: GamesMarket

Unity Q2 2025: strong execution, AI momentum, despite slight YoY revenue dip

Unity Software reported $441 million in revenue for Q2 2025 (ended June 30), a 2 percent year-over-year decline from $449 million in Q2 2024, yet it exceeded analyst expectations (forecast was ~$426–$426.7 million).  Revenue from its Create Solutions segment grew 2 percent to $154 million, while Grow Solutions fell 4 percent to $287 million. Ad Network revenue drove a 15 percent quarter‑on‑quarter increase, thanks in part to its new AI platform, Unity Vector. GAAP net loss narrowed to $107 million (‑24 percent margin), compared to ‑$126 million a year earlier. Adjusted EBITDA stood at $90 million (21 percent margin), free cash flow at $127 million, and adjusted EPS beat expectations at $0.18. CEO Matt Bromberg described Q2 as a potential “inflection point” for the company, crediting innovation and disciplined execution.

Source: BusinessWire

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