Gamesforum Vancouver Speaker Faculty
Head of Performance Marketing at one of the top mobile gaming companies, Product Madness. With 5+ years at Product Madness, managing all user acquisition and retargeting across all channels; scaling across all markets, with a data-driven and creative innovation approach in mind.
CEO of Kabam and Netmarble Western representative, driving global strategy for acclaimed free-to-play games like Marvel Contest of Champions and Shop Titans. Leading studios across North America and Asia, dedicated to delivering world-class gaming experiences to millions of players worldwide
I’m Sharon, Ad Monetization Manager at Sciplay. I manage all the ad Monetization activity and partnerships for our IAA studio. I have now been working in the gaming industry for over 3 years, previously working at Ironsource/ Unity.
Zeynep is the Senior Marketing Creative Director at Zynga, leading high-performing creative teams across EMEA. With over 20 years of experience, she crafts compelling narratives and strategies driving business growth. Her deep understanding of consumer behaviour, combined with a passion for data-driven insights and team empowerment, fuel her enthusiasm for the industry.
Linkedin: https://www.linkedin.com/in/zeyneptasoz/
Winnie Wen is a seasoned User Acquisition (UA) and Mobile Marketing executive with over 11 years of experience driving growth across some of the most iconic titles in mobile gaming. As Vice President of User Acquisition at Jam City, she leads global strategies that fuel user growth, engagement, and revenue at scale for the company’s blockbuster mobile games, including Harry Potter: Hogwarts Mystery, Disney Emoji Blitz, Cookie Jam, Panda Pop, and Disney Frozen
Adventures.
Alex Dadaev is an experienced creative producer with a background in advertising and gaming. He has led projects for major brands, managed creative teams, and developed indie projects. Skilled in strategy, production, and performance analysis, Alex drives high-impact campaigns that combine creativity with data-driven decision-making.
Srivatsa, with 13 years in gaming, has worked at Zynga, GSN Games, PlayStudios, and Scopely, managing games across genres like Social Casino, Casual, Action Strategy and Simulations. Currently, he is the GM of a top social casino game at Scopely. He holds a Computer Science degree and a Masters in Business Administration.
Jesus is the General Manager at Product Madness in Spain. PM is a global leader in mobile social casino games. With over 15 years of experience in the gaming industry, he founded a game development company and achieved a successful exit through a sale to a private equity firm. He specializes in strategic growth and operational excellence.
With over seven years in ad monetization, I bring extensive expertise in optimizing ad strategies for mobile games. Having spent four years at Fanatee and three at Kwalee, I specialize in innovative approaches to ad flow and user engagement, consistently enhancing monetization outcomes across diverse audiences.
Monetization Lead with 4+ years of experience building monetization strategies from scratch. Skilled in unconventional solutions, in-depth analytics and delivering fast results. If you want to monetize with ads, ask me how!
Katerina is an accomplished Chief Marketing Officer at Stork Limited, where she directs marketing strategy and cross-functional initiatives to drive business growth. With a background in marketing, monetisation, and leadership, she has excelled in roles at Gismart, Easybrain, and others, leading large teams and managing high-impact campaigns in the digital marketing space. As an Ambassador for Women in Games, Katerina also champions diversity in gaming. Her expertise spans analytics, team management, and strategic partnerships, underscoring a career built on delivering measurable results across multiple industries.
Experienced Growth and Performance Marketing leader with over a decade of impact across industry leaders including Scopely, Draftkings & MZ. Proven track record in scaling user acquisition, optimizing ROI, and driving data-informed strategy across games, gaming and ad-tech. Passionate about strategy, cross-functional collaboration, team development, and delivering measurable business outcomes.
Luis is senior executive with over 15 years of games industry experience under his belt, having worked both in the AAA console and mobile free-to-play space. Starting his career at EA, he has had the privilege to work for numerous other mid to large gaming companies among which are 2K Games, Gameloft, King, and Scopely. Today he leads a team of 60 marketers and serves as a member of the leadership team at the publicly listed company Rovio, maker of the world famous Angry Birds series. Luis is a strong believer in the need to bring marketing and product teams together to work in unison.
As SVP Commercial Strategy & Growth, Mike is responsible for establishing & executing the growth strategy for the business of Hyper Hippo’s live games and maximizing the profitability of the business. Prior to Hyper Hippo, Mike spent 20 years scaling new digital businesses in the entertainment industry at Comcast and NBCUniversal.
I have recently joined Turborilla as CEO.
My most recent role was steering Kwalee's mobile games to new heights, my focus lies in advancing game monetization and online marketing strategies. With a rich background in the AdTech and gaming industries, our team has successfully expanded the user base and optimised game performance on a global scale.
Transitioning from finance to gaming has equipped me with a unique perspective, enhancing our approach to B2B marketing and web content. As a board member and advisor, I am committed to fostering innovative partnerships and guiding developers to create captivating gaming experiences that resonate with players around the world.
Studied computer science at the Kharkiv National University of Radioelectronics, Ukraine. I was a founder of the XGD Indie Game Developers conference in Ukraine. Also, multiple times, I was on the jury on different Game Jams and Indie Cups. Working for 13+ years on a f2p games. For the last 9 years, I have worked in Plarium, starting as a project manager, rapidly switching to a game design position, and then forming a Game Design Department as a GD Lead. I am currently working as a Game Director on the action shooter game Mech Arena.
Jami Wardman has been in the Gaming Industry for 13 years. She started in Business Development, which gave her the opportunity to speak with a lot of people in the industry and hear about their frustrations. As COO of Lab Cave, she has strived towards working efficiently and ensuring her teams are supported.
Faith has over ten years of mobile games marketing experience. She leads User Acquisition and Engagement teams at DoubleDown Interactive, creating strategies that grow audiences and player communities. She’s passionate about connecting audiences with great games and driving lasting player relationships.
Yaroslav is Co-Founder & CEO of Coleplay, the mobile games studio behind Junkineering, an original-IP RPG featuring modular robots co-designed with the community. He leads product strategy, with a focus on player-driven design and LiveOps.
Amit leads Meta's Third Party Monetization Partnerships , including the Audience Network business. Prior to his 8 years at Meta, he ran product and partnerships at Amobee, Opera Mediaworks, Verisign and Thomson Rueters.
Hahn leads the commercial business for Meta's Audience Network in the Americas. With more than 12 years at Meta, he has been instrumental in the platform's growth, partnering with top gaming and non-gaming app developers.
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