Exclusive Interview: John Wright, CEO, Turborilla

By John Speakman 2 June 2025

In an exclusive interview, John Wright has announced his new role as CEO of Turborilla, the mobile games studio behind the massively successful Mad Skills franchise, boasting over 200 million downloads.

“This has been one of my life’s dreams,” Wright shared. After 15 years in the games industry, holding key roles at Unity, Luna Labs, and Kwalee, he’s stepping into his first CEO position at a well-established studio.

John’s path to the top wasn’t typical. He started in finance, battled burnout, and made a bold switch into gaming via performance marketing. His story is one of resilience, reinvention, and relentless ambition.

Now at Turborilla, he’s focused on scaling the company further: "200 million installs is amazing, but I want to take us to half a billion."

Wright also spoke candidly about the state of the industry, his passion for mentoring startups, and why real metrics, not prestige, should define success in games.

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